The award-winning Slidissime Quarz jar from RPC Bramlage Barcelona has been chosen by Germany-based MBR - Medical Beauty Research for its new premium face cream, BioChange® CEA.
The 50ml jar, bi-injected in PMMA with an ABS cap, combines a unique opening experience with airless technology that provides a high level of protection of the cream’s active ingredients from oxidation. The opening of the jar is located at the extremity of the innovative ‘touch and slide’ pump and closes after each dosage to avoid air-intake and drying. Equally important, users do not have to put their fingers into the jar.
The action and tactile finish of the ‘touch and slide' pump allows the cream to be released with a simple caress of the finger, delivering a new touch sensation for the consumer, as well as an accurate dose of product.
MBR is a high-tech premium skin care and anti-ageing brand. Its products are developed in accordance with the research of leading German dermatologists and aesthetic physicians.
“We were looking for a special jar for our new CEA product, and the innovative Slidissime has provided the ideal solution,” explains Mathias Kruse, Graphic Arts & Production at MBR. "In particular, we liked the elegant priming of the product, thanks to the slider-pump.”
Since its 2013 launch, the Slidissime jar has received three international awards.